A 'novel' experience for Facebook Messenger
Instagram tests text-only option
Instagram is testing a new feature reportedly called “Type” . A feature within Stories for users to share text-based messages as an alternative to photos or video, as reported by The Next Web. The feature appears as a separate option at the bottom of the screen when within Stories, alongside the other usual options like Boomerang and Live. Once Type is selected, you can write and choose different options for the background and font. Similar to Facebook’s text image posts. Perhaps a nice way to tell a written story…
Insta tells everyone you’re online; here’s how to hide
Instagram has launched a feature nobody asked for. You can now see activity status in direct messages: this means that practically all of your friends will now be able to see when you were last actively using the app. Does anyone actually want this? How to turn it off.
The best of 2017
Twitter reveals insights from the best social campaigns in 2017 and finds they included three key components: video, live and simple creativity.
No surprises there; These principles are the old and tested, but the content forms and Twitter functions are interesting: These big brands don’t just use new features, but partner with Twitter to launch them. A good way for Twitter to stay relevant with brands.
Facebook to rank publishers on trust
In another attempt to clean up Facebook, Zuckerberg has decided to change the algorithm for publishers to rank them by how trusted they are. Facebook will be asking users in a poll to see which news sources they trust the most and it’s likely we will see a 20% drop in how much news we will see.