Social news: It’s easier to get verified on Instagram

The big 3 platforms are finding more ways to boost engagement. For Twitter that’s telling you who to unfollow. On Instagram it includes easier ways to get verified.

The big 3 platforms are finding more ways to boost engagement. For Twitter that’s telling you who to unfollow. On Instagram it includes easier ways to get verified.

Instagram tests Recommendations feature

Instagram is attempting to make content discovery easier by testing a new discovery process. The process highlights posts from accounts similar to those you follow and interact with in the main feed. This appears to compliment the ‘All Caught Up’ notification, which was rolled out last month.

Facebook tests “Things in common” label

In a bid to boost engagement and connections on its platform, Facebook is experimenting with a ‘Things in common’ label. This will “appear above selected comments from people you don’t know on posts you view”. The trial is currently very small, and US-only.

Getting Insta-verified is getting easier

Instagram is making it easier to apply for verification and also rolling out general security improvements. Accounts that have large audiences can now directly ask for verification through a form. Follow the process here.

Twitter wants you to stop following people

Twitter has also been looking at ways to improve engagement. As reported by various Twitter users, and confirmed by Twitter (to Slate), the company recently ran a small-scale trial of recommendations of who people should stop following in order to improve their Twitter experience. More here.

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