Social news 8th Sept: The benefits of repurposing content

Social Media news for 8th September 2017: The benefits of repurposing content; how to do an Instagram takeover; and Facebook’s appeal fades with The Youth.

Social Media news for 8th September 2017: The benefits of repurposing content; how to do an Instagram takeover; and Facebook’s appeal fades with The Youth.

Repurposing content

Ever spent ages on some content only for it to receive a lukewarm response online? There’s a way you can get more shares, traffic, and leads from the same content you spent so much time on—with minimum extra effort. Simply repurpose your content again at new times to increase reach and boost SEO. Read more here around the best content to repurpose.

How to conduct an Instagram takeover

An Instagram takeover can boost awareness, engagement, or conversion – but it all depends on how you approach it. It can also be in many forms from allowing someone to take the reigns and post (with clear guidelines) selecting images from influencers or creating a tiled masterpiece. Here’s six key steps to a successful Instagram takeover.

Facebook’s appeal fades for younger users

While Facebook remains the most popular social network in the UK, it is still losing ground to Snapchat among younger age groups. Facebook is losing out in popularity to “more visual” competitors such as Instagram and Snapchat, a new study claims.

Facebook is testing coloured comments

It appears Facebook is contemplating extending its color-background text-only posts to comments. A small fraction of users have reported being able to use the feature

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