Another step in the journey
We are excited to announce that Rod Cartwright is joining us as EMEA Regional Director. Rod takes over from Cecile Missildine, who is moving into a new role as Head of Text100’s Global Insights and Analytics unit, after five successful years in the EMEA role.
Rod joins the agency with a remit to inject new dynamism, inspire the region with a fresh approach and ensure Text100 is living up to its purpose: to do inspiring work for the world’s most important brands. His focus will be on continuing to build our strong positioning across the region and on driving growth across our core business pillars: strategy, content, PR, social and creative technology.
Based in our London office, Rod will be part of the agency’s global leadership team, working with colleagues around the world to ensure Text100 achieves its ambitious growth targets and continues to be a great place to work.
When asked about his new position, Rod said “With its renowned culture and strong reputation for creativity, the opportunity for Text100 is immense in a world of convergence and integration. I relish the prospect of joining the agency and building on the great work Cecile has done to expand Text 100’s range of services and grow the profile of this great business across the region”.
A regular international conference speaker and facilitator, he is a Founding Fellow and former board member of the PRCA. Cartwright has an enviable track-record as a thought leader and client counsellor, advising world-leading organisations including Nissan, IBM, KFC, Toyota, IBM, IATA and Western Union.
Aedhmar Hynes, CEO for Text100 said: “We are delighted to have hired someone of Rod’s calibre and standing. Rod brings with him an impressive 20-year pedigree in the industry, successfully steering, shaping and transforming major brands. His arrival underlines our commitment to becoming the fastest-growing marketing communications agency that inspires in a world transformed by technology. Cecile Missildine has done an amazing job for us across the EMEA region and has laid the best possible foundations for her successor.”
Prior to joining Text100, Cartwright spent nine years at Ketchum, where he was a Global Partner and Director of the firm’s Global Corporate Practice.