Text100 shortlisted for five European Excellence Awards

The release of the European Excellence Awards shortlist brought great news for our European teams this week, with five Text100 finalists up for awards across four different categories. Winners will be announced at an awards ceremony in Berlin on 8 December and we can’t wait to hear the results. Shortlisted categories and teams are: Multi-channel […]

The release of the European Excellence Awards shortlist brought great news for our European teams this week, with five Text100 finalists up for awards across four different categories. Winners will be announced at an awards ceremony in Berlin on 8 December and we can’t wait to hear the results. Shortlisted categories and teams are: Multi-channel […]

The release of the European Excellence Awards shortlist brought great news for our European teams this week, with five Text100 finalists up for awards across four different categories. Winners will be announced at an awards ceremony in Berlin on 8 December and we can’t wait to hear the results.

Shortlisted categories and teams are:

  • Multi-channel communications: Skype ‘Walk Together’
  • Brand Relationship: Skype ‘Walk Together’
  • Best Use of Corporate Media and Tools – Blog: Vodafone Social
  • Best Use of Corporate Media and Tools – Blog: Red Bull Gaming
  • Best National Campaign – Spain: ‘The First IBM Cognitive Menu in Spain’

The European Excellence Awards honour outstanding performance across categories ranging from internal communications to public relations, and cover a wide scope of industries from all across Europe. The Awards explore the full range of the profession and provide a comprehensive look at the most exceptional examples of communication in Europe. You can find out more about these campaigns below or by clicking here.

Skype ‘Walk Together’

Every Liverpool FC fan knows they’ll never walk alone. This season they walked together — with Skype. Working with one of the world’s largest football teams, our campaign demonstrated how Skype could fuel the passion of fans, everywhere, enabling them to get closer to their team and even help write the next chapter of its story.

  • Multi-channel communications
  • Brand Relationship

The First IBM Cognitive Menu in Spain

The campaign set to position IBM as a pioneer in the new era of cognitive computing, where systems understand natural language, as well as learn and process volumes of data more like a human than a computer. Working with the IBM Chef Watson website, which allows you to create unique dishes using cognitive cooking, we developed the idea of developing the first Spanish cognitive menu.

  • Best National Campaign – Spain

Vodafone Social

Vodafone Social is Vodafone UK’s official consumer-facing blog, and its role is to inform and inspire potential, new and existing customers to do more with their mobile devices. Since its launch, the way users interact with websites has dramatically changed. Vodafone is at the cutting-edge of telecommunications and needed a website that reflected its position, making a redesign vital.

  • Best use of corporate media and tools: Blog

Red Bull Games

The idea: to establish a branded publication covering video games with the same authority as independent magazines and websites. The result: an award-nominated channel breaking exclusive news, recognised by readers as an equal to established competitors such as Kotaku, IGN and Eurogamer.

  • Best use of corporate media and tools: Blog

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