Mindfulness in the workplace
We’re excited to have joined hands with Les Blouses Roses, a 73-year-old French charity. This government-recognized foundation brings laughter, warmth, and moments of happiness to hospitalized children and the elderly in nursing homes.
Volunteers from the Text100 Paris office now accompany the dedicated team, pro bono, in managing their daily marketing and communications and are helping to develop a mid- and long-term nationwide growth strategy for the foundation.
Time to give back
Last year we decided it was time to give something back, to share our know-how with the society around us. Each of us brought to the table various charities we respect, highlighting scope of action, reach and credo. We managed to cut the list down to seven organisations in the local area, including one that helps families grieved by aviation accidents; one helping to develop and maintain children’s rights internationally; and one that offers emergency relief to civilians in war-ridden regions of the world.
It was very hard to choose a single one to offer our skills to, but of all of these, our vote fell for Les Blouses Roses. Not because the others were less worthy, but because with them we felt we could make the biggest difference.
How we help
Every week, we counsel Les Blouses Roses in every aspect of their marketing and communications. From press liaisons to editorial calendars and media alerts; including positioning the foundation President Joseline Duquerrois, for key interviews.
We’re also growing their presence on social media, having revived @LesBlousesRoses, to bring greater visibility to their work and drive larger conversations around charity.
This is only the beginning; we hope to be continuing this partnership for many years. We are working hard to bring Les Blouses Roses to every region throughout France in the years to come.