Insight
The latest from the
Social roundup: Get your Instagram data, LinkedIn updates and more
All the Social Media news for Friday April 20th: Instagram says it'll let you have access to your data, or at least some of it; LinkedIn gets a couple of updates and video is awesome, apparently.
Social Media
Becoming our clients' conscience
From communicators to conscience: The Page Society Chair and Text100 CEO Aedhmar Hynes explains how the time is right for our industry to evolve into something greater.
Culture
Social media news 13/04: Facebook tackles Fake News
Friday 13th April 2018 - All the week's social media updates: Facebook tackles Fake News; tips for targeting the right people; getting creative with vertical video and more
Social Media
VR: What’s next?
Offering a “glimpse into the future”, tickets to last weekend’s Future Tech Now exhibition were the hottest in town (or, at least, in our London office). We sent Will to find out more.
Creative
Overheard at MarketingPulse 2018
A few key takeaways from the first annual MarketingPulse event in Hong Kong, featuring presentations from branding veterans such as LEGO, McCann and Leo Burnett.
Strategy
Get creative with your B2B content
There’s this myth going around that B2B companies are totally vanilla in their marketing and communications. As storytellers our job is never to play it safe.
Content Creation
The subtle art of not selling too hard
Brands that talk about how great their products are without earning the respect of their audience will be ignored.
Content Creation
Campaigns for a cause spell trouble. Do them anyway
Doing good in the world is always worth the risk, as long as your motives are pure. Text100 Hong Kong's Fran Ayala explains
Public Relations
Want to work with us? Great skills are just the start
Being highly-skilled is great, but it doesn't mean we want to work with you. Our Global Head of Talent & Culture, Anne Costello, looks beyond the qualifications and explains why there's more to a successful team than just great CVs.
Culture
Social news: Insta-shopping comes to UK
All the social media news for Friday 23rd March: Shopping on Instagram in the UK, Facebook to offer new game platform, and an Influencer talks about how algorithm changes are increasing prices.
Social Media
IBM: Reflection and celebration
Text100 CEO Aedhmar Hynes considers our 17-year relationship with IBM and reflects on what has (and hasn't) changed in that time
News
