Previous postAedhmar Hynes Sits Down with PRWeek
Brand Journalism: Thoughts and Insights from Communication Pros
Posted on September 24, 2012 by Melissa Chanslor
I was at Cisco’s one-year anniversary celebration of The Network back in June (note: Cisco is a Text100 client). In addition to mingling with Cisco folks and others in social media over a glass of wine, I had the opportunity to talk about brand journalism with them – what it is, where it’s headed and why it’s important. Cisco ran a full post about their brand journalism milestones over on their blog – but I specifically wanted to share with you the video that went along with it because it features some of the best and brightest in brand journalism. Check it out below – and visit Cisco’s blog for the full recap. Happy One-Year Anniversary, The Network!
By James Beechinor-Collins, Text100 New York
By Ken Peters, Text100 North America
By Kayla Holmes, Text100 Rochester
By Matt Hursh, Text100 New York