Facebook’s algorithm update: Should marketers be worried?
Tips for using Emojis in social media marketing
Instagram introduces polls to Stories
You may have noticed that Instagram has introduced a polling feature to Stories, where users can write questions and suggest two answer options. Those who vote can see the current results as soon as they answer, and users will be able to see who voted for what in their Stories view count page. Interesting to see how brands can make the most of the new feature.
Why social listening isn’t just for marketers anymore
Social listening isn’t just for us marketers anymore. It can and should be utilised beyond the confines of marketing departments. While the responsibility for managing social listening should lie with marketing or research managers, the applications for it are increasingly broad from improving products to sales and even security. Here are some of the questions social searching and listening can answer, along with who can benefit the most from this.
Your complete guide to Snapchat
Those that are new to Snapchat or yet to use it may find it a bit tricky to get their heads around. Here’s a complete guide to Snapchat, including what it does, how to use it, and a bunch of other details you didn’t think you needed to know. Enjoy.