Tag Archives: Text 100

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The Emotional Side of Social Media

My friends and family are often shocked when I tell them that, as part of my job, I am routinely …
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Wake Up, Sydney! Tim Tams are growing on trees…

Over the past few days there’s been much discussion around the (now public) ‘Wake Up’ campaign, launched by Research In …
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Learning Creativity – born or made? (part 1)

The C-word is often thrown around. For me, it conjures images of the great innovations and innovators like Leonardo Di …
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Design Considerations to Inspire Community Building

Yesterday I sat in on an interesting panel with Steve Huffman, co-founder of Reddit and Hipmunk, and Richard White, co-founder …
Social Media in the Underground World of B2B

B2B Social Media Series – Part I: Resourcing and Staffing

Last spring, when SXSW put out its call for panel and keynote submissions for 2012, it occurred to us that …
Rhonda Abrams, right, from USA Today, networks with fellow attendees to the Text 100 Cocktails & Connections event on Friday.

Survival guide – Three Tips for Networking at SXSW

We’re quickly closing in on the end of SXSW Interactive and Text 100’s third year with a presence at the …
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Check out our videos and content available on our SXSW channel!

It’s been a busy couple of days here at SXSW Interactive and the fun isn’t over yet! We’re having a …
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Thoughts on Connections & People Discovery Before SXSW

In just two days, I make my first trek to Austin, Texas to attend SXSW Interactive. My hope is to …
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Text 100 & Client Panels to Watch at SXSW 2012

Admittedly, we’re a little biased going in to SXSW this year. Text 100 and our clients are hosting a number …
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Exploring Social Media in the U.S. – Focus on Silicon Valley

Text 100 Account Director and Digital Strategist Melissa Chanslor sat down to give her perspective on how the social media …

Text 100 Asia Pacific Shortlisted for Four Asia Pacific PR Awards

Congratulations to the Text 100 Asia Pacific teams who have been short-listed for four Asia Pacific PR Awards. The awards are supported by …

Leveraging my Digital Experience: NFL Teams Conduct Twitter Contests Too!

On Sunday, February 5, living rooms, bars and mobile devices across the U.S. will tune into the Super Bowl, one …
PR people have feelings too. Well, some of them...

What PR people really think of journalists

A lot of people in the PR industry probably received this link over the past couple of PR people have feelings …
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What’s New in the Tumblr’hood?

Awhile back, we rounded up how microblogging platform Tumblr is a quickly emerging force for brands looking to up and/or …
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The Rise of Content in Communications

There’s been a lot of debate over the future of PR.  From PRSA’s #PRDefined initiative focused on revitalizing the definition of …