Tag Archives: social media measurement

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Our top April Posts: What topics were you reading most?

Another month gone by! Seasons are changing – and so are the latest trends in communications and social media. Here’s …
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First Click Attribution: The more effective social media measurement model?

You’ve all likely seen the video from Socialnomics that states, “the ROI of social media is your business will still …

A Breath of Fresh Air – Actionable Twitter Insights from Crowdbooster

Twitter analytics tools are a dime a dozen these days – many simply spit out numbers without providing any context …

Measuring Influence: It’s All Relative

Today’s extra-social world is redefining the way brands decide who might be considered a ‘VIP’. Prominent airlines are offering free …

Social Media: Transforming Business, ROI and the Role of PR

The impact of social media is growing beyond PR and marketing toward business functions such as sales, customer service and …

Most Influential Blogs Series: Arianna Has Come a Long Way…

For the politics category of our most influential blogs study, it’s our pleasure to share 463 Communications partner and fellow …

“Critique of…social media?” What Kant might have said…

Photo credit: David Yu “Out of the crooked timber of humanity, nothing entirely straight can be built.” - Immanuel Kant Talk about random …