Experience the Spectacle of CES in Las Vegas

Behold, the spectacle of CES in Las Vegas where nothing seems real yet, in reality, it's all about survival of the fittest when you're there for work

International media and tech companies dodge Mariachi Bands and bears at Lenovo's showcase during CES in Las Vegas 

The International Consumer Electronics Show in Las Vegas is sheer madness—both exhausting and exhilarating while at the s ...More

How To Craft Your Content Marketing Strategy In 2015: Part 1

This is the first in a two-part series that offers tips, tricks and methodologies behind developing your content marketing strategy for 2015.

What’s the best way for a marketing executive to begin instituting a content strategy plan while moving away from the classic approach of forcing conversations with prospects? Well, the first step is learning to cope with some major changes. ...More

Intel Rules CES 2015 Social Media Conversation Analysis

Our social media conversation analysis shows Intel created quite a stir during the second and third days of CES 2015.

According to our social media conversation analysis, a handful of brands maintained traction at CES 2015 on Wednesday and Thursday, but none broke through the noise better than Intel.

The tech giant ranked highest in social mentions and impressions by riding a wave of me ...More

LinkedIn InMail Policy Change Favors Content Marketing

New LinkedIn Inmail policy change could be great for marketing—that is, if people take the time to build relationships instead of going for the hard sell

A new LinkedIn InMail policy that took effect on January 1 will no doubt have an impact on anyone using the communication tool for sales, marketing and recruiting.

For those unfamiliar with InMail, it’s LinkedIn’s email ...More

CES 2015: Who’s Winning the Online Chatter War?

We've been monitoring CES 2015 online chatter and have singled out the tech products people are talking about as well as those who are generating all the buzz

Last month, in association with our partners Redshift Research and Brandwatch, Text100 began a comprehensive study to help brands make the most of their investments in the Consumer Electronics Show 2015. The study compared ...More

The Future of Wearable Electronics Happens In 2015

Now that it's a New Year, the future of wearable electronics is here. And the sky's the limit as far as what we'll see in the next 12 months.

Around Christmastime last year, I gifted my personal trainer with a Nike FuelBand similar to the one I had bought for myself a couple weeks prior. In my head, I had conjured up images of how the fitness tracker would allow us to form an everlastin ...More

What Defines Organizational Culture and Leadership?

Here are a few thoughts on what we believe are the hallmarks of strong organizational culture and leadership to keep it going.

It seems Americans are spending more time at work than ever before. In fact, one recent study suggests the U.S. is one of the most overworked countries in the world. If it’s true, then, now more than ever, creating a positive organizational culture for employ ...More