Social Media/Digital

Best Practices: Blogger Relations

It’s safe to say that many of us have reached a point in our lives where we can’t tolerate any …

Survival Tips for the Next Generation of Millennial Colleagues

Millennials get a pretty bad wrap these days.  Between the Baby Boomers and the Gen-Xers there are a lot of …

Building Credibility in the Era of the Constant Refresh

Over the last two weeks I’ve found myself constantly refreshing my Twitter feed, Google news alerts and browser tabs for CNN, The …

@ComedyCentral’s #ComedyFest Offers Front Row Seat on Twitter

Which weighs more, a ton of feathers or a ton of bricks? Neither, they both weigh a ton! Alright, so maybe not …

Vine – Crafting Pitch Perfect Video for Communication, 6 Seconds at a Time

Almost three months have passed since Vine was launched and it’s reaching the top of the charts for free downloaded …

Twitter Gets Lyrical with the New Twitter #music Service

Twitter has just launched their foray into the Spotify and Rdio territory with their new Twitter #music service. No longer …

Klout Targets Brands with Klout for Business

Recently social scoring website Klout announced that it has found a use for a large portion of the data it’s …

The News Feeds They Are A-Changin’ (Again!)

Facebook on Thursday announced yet another design renovation of their Web and mobile News Feed, which will gradually appear on …

SXSWi: Recommended Sessions for Communications & Marketing Professionals

SXSW Interactive begins tomorrow, and Text100 will be in the middle of the action in Austin. This is my third …
road

Big Social Media and Digital Trends for 2013 (Part 2)

One thing is clear. The pace of social media change is not slowing down. Take a look at what’s happened …
superbowl

How the Battle of the Blackout Was Won

It’s the third quarter of Superbowl XLVII; the Baltimore Ravens are routing the San Francisco 49ers by 21 and looking …
FBTargeting

Four Tips for Improving Your Facebook EdgeRank

With Facebook’s constant changes to its policies, features and algorithm it’s difficult to keep up on what it takes to …
Evernote

Tools of the Trade: Making Sense of Content (Part 1)

As a communications agency, we write and create tons of content for our clients: press releases, messaging platforms, reports, research, …
wonkabday

Happy Birthday(s) From Your Facebook Friends!

It was on my birthday just this week that I was reminded of the power of Facebook – this social …
facebook-graph-search

Does Facebook’s Graph Search Mean Better Discoverability for Brands?

It’s a bird… it’s a plane… no, it’s Graph Search! From a PR perspective it was interesting to see the various …