Human Resource Summit 2013 – Engaging the Hearts of Your Gen Y Employees
Calls to challenge existing management thinking made my inner rebel sit up and listen as an attendee and presenter at …
Expertise
Damage Control in Time of Crisis: Factoring Social Media Into Your Crisis Communications Strategy
Two days following the Boston Marathon explosions, newspaper headlines, TV segments and Twitter continue to be full of stories, …
Community Management: It’s a discipline, not a title
Community management is more than a hat worn temporarily by a social media or PR person. It’s not a position …
Customer service and community management: can they live without each other?
Appearing at the top position of an industry ranking may be considered a huge achievement for many firms, but nowadays …
Investing on Storytelling – Creating Social Currency
A very interesting topic which was brought up during the course of Social Media Week in Singapore was the concept …
SXSWi: Recommended Sessions for Communications & Marketing Professionals
SXSW Interactive begins tomorrow, and Text100 will be in the middle of the action in Austin. This is my third …
Tips From Agency To Enhance Your Creativity
Creativity is one of the most-often heard words during our day, and although PR does not have as much of …
Our Values: The Text Factor Foundation
Take a moment and close your eyes. I want you to consider a time when you felt truly recognized and …
Tools of the Trade: Making Sense of Content (Part 1)
As a communications agency, we write and create tons of content for our clients: press releases, messaging platforms, reports, research, …
Tips for Keeping Healthy and Fit at the Office
The desire to be healthier is January’s hot social media topic. We are all busy blogging, posting and tweeting about …
This holiday season, consider your CSR!
With Christmas just around the corner, many of us are beginning to turn our attention to the holidays for an …
A conversation with PR 2.0 guru Deirdre Breakenridge
We at Text100 had the opportunity to catch up with (virtually, of course) PR guru Deirdre Breakenridge to get an international perspective …
PR Should Lead the Change to Social Business Initiatives
In my first blog post about the recent IBM Social Business Study, I focused on the fact that organizations need to plan for a …
4 Reasons Your Brand Needs a Community Manager
A recent study looked at the state of enterprise-sized branded communities across 15
different industries – from consumer products and …
HR for PR: Strategies for Employee Engagement
In our ever-increasing digital age, keeping employees attentive and motivated every day is posing new challenges for businesses around the …
