Eight Tips to Keep Your Creative Content Protected
The internet empowers us like no other medium to share our creative content with other people. Pictures, texts, video and …
Digital Download
Four Tips for Improving Your Facebook EdgeRank
With Facebook’s constant changes to its policies, features and algorithm it’s difficult to keep up on what it takes to …
Is Data Analysis the Next Key Skill for Communicators?
CRM, or Customer Relationship Management, is a set of tools and processes used by marketers to better understand their customer. …
Big Social Media and Digital Trends for 2013 (Part 1)
2012 will go down in history as a significant year for social media. Facebook went public, hit a billion users …
A PR Pro’s Guide to Google+ Communities
Google launched communities in early December. Essentially, these communities allow users to set up a place on Google+ that isn’t …
Most Memorable Social Media Moments of 2012
It’s hard to believe 2012 is coming to a close – the year of the coveted Facebook IPO, yet another …
Is Advertising the Future for Facebook Pages?
If you’re a Facebook community manager or simply managing your own Facebook page, chances are by now you’ve heard discussions …
4 Ways to Conquer “Mommy Blogger” Outreach Pitfalls [Guest blog post!]
It’s far too often that brands conduct “mommy blogger” outreach poorly. The first glaring problem is that the term “mommy …
Tips for Amplifying Your Next Panel or Public Presentation
This post first appeared in an edition of Text100′s weekly e-newsletter, Digital Download. To get exclusive access to articles like …
Think Global, Act Local: Tips for Localizing a Global Brand on Twitter
This post originally appeared in Text100′s weekly e-newsletter, Digital Download. To get exclusive access to more articles like this, subscribe …
How to Put Social Media in the Mind of a B2B Sales Manager
I recently came across this infographic from last year about the mysterious mind of a sales manager:
Can you spot social …
From Funding to Forbes: When is the Right Time to Hire PR?
It’s often said that if you’re joining a startup, you must be ready for a tumultuous ride – a ride …
The Sky’s the Limit: Lessons for PR from the Stratos Project
As the coverage continues through the blogosphere about Felix Baumgartner’s epic stratosphere adventure, it’s worth taking a closer look from …
Building a Blog: Lessons for Communicators
The Text100 Sydney team recently launched a brand new design to its blog.
Developing a full-fledged website is far easier and …
The Key to Getting Your Content Shared: Understanding Human Motivations
Why do people share?
It’s a simple question, but one that’s crossed the minds of so many social media and digital …
