Recent Posts

Three Tools For a Well-Rounded View on Digital Influence

As PR professionals, we are constantly using the word “influence” in our conversations – but do we ever stop to …
janet

How to Engage Your Community – Video Interview with Hubspot’s Janet Aronica

Here in Rochester, a number of Texties were able to attend the PRSA Northeast District Conference last week. We have …

Preparing for a Communications Career – Advice from the PR Pros: Part Two

Editor’s note: This is part two of our series on preparing for a career in PR/communications – read part one …

It’s Not Always About You – The Art of Conversation in Social Media

How many of your Twitter updates or Facebook posts broadcast company news or product information? A recent Advertising Age article, “When …

Sign-on and Places and Deals – Oh my!

Facebook users eagerly awaited the highly-anticipated mobile announcement from Facebook with thoughts of a Facebook phone in their heads – …

What Your Brand Can Learn from MTV’s VMA Host Pick

“Justin Bieber To Perform at 2010 VMAs” Obviously… “Kanye West To Perform At 2010 MTV VMAs” Wait…didn’t he get kicked out last year? But …