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First Click Attribution: The more effective social media measurement model?
You’ve all likely seen the video from Socialnomics that states, “the ROI of social media is your business will still …
Posted on
29 March 2012
by
Julian Chow
Social Media Week Comes to the Lion City
Last week, a number of us from the team at Text 100 Singapore attended one of the most hyped social …
Posted on
23 February 2012
by
Julian Chow
Internet Trends Report 2011 Shows Optimizing Content for Mobile is a Growing Necessity
The 2011 version of the annual Internet Trends Report was presented earlier this week by Mary Meeker of Venture Capitalist …
Posted on
28 October 2011
by
Julian Chow
The PayPal #PromiseKept – Generating Buzz for Your Brand Through Humor
Recently, the Text 100 Singapore and Malaysia offices channelled Stock Aitken Waterman for a couple of weeks to create a …
Posted on
04 August 2011
by
Julian Chow
How to Increase Feedback on Your Brand’s Facebook Page – Take a Hint From Journalists
Interested in receiving weekly updates on the latest insights, opinions and news in digital communications? Digital Download subscribers receive these in-depth …
Posted on
29 July 2011
by
Julian Chow
Think Twice Before Running a Live Q&A Session on your Facebook Page
Singapore is one of the world’s most ‘evolved’ social media markets around the world, according to a recent study released …
Posted on
05 May 2011
by
Julian Chow
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Julian Chow