SXSW Day 1 & 2: Rain, Social TV, Joss Whedon and more Rain
Day 2 of SXSW just wrapped and although the weather has made walking around pretty miserable, the panels have all …
Recent Posts
Social TV @ SXSW Interactive: 2011 vs. 2012 How Far Have We Come?
I’ve just spent that last few hours going through the countless SXSW Interactive sessions, adding those that piqued my interest …
MTV’s Jersey Shore Fist Pumps Its Way into the Record Books
Photo credit: Ian Spanier, courtesy of MTV.com
On December 3rd, 2009 MTV introduced the world to a new reality sensation, the …
Socializing & Digitizing Our Dining and Shopping Experiences | Text 100 Digital Download
Interested in receiving weekly updates on the latest insights, opinions and news in digital communications? Subscribe to Text 100’s Digital …
SXSW: Socialized Entertainment: Best Practices for Two-Screen Success
As I looked to recap the last few days of SXSW social entertainment panels, the same theme kept popping up: …
SXSW Spotlight on Tools: Music Discovery through Data Visualization
On Saturday, I had the opportunity to attend an inspiring solo SXSW presentation given by Paul Lamere, Director of Developer …
SXSW Video: “Dwight Schrute” AKA Rainn Wilson on Why He Got on Twitter
Today I had the pleasure of attending the celebrity-studded SXSW panel: SUPER-Talented: A Conversation with James Gunn, Ellen Page and …
Social Media Week: MTV and Text 100 Give Tips on How Brands Can Rise Above Social Media Clutter
Today, Text 100’s VP Tara O’Donnell (@Taranyc) and MTV execs Chris Ficarra, SVP of Integrated Marketing (@chrisjamesf) and Thomas Fishman, …
Case Study: MTV Goes Social First, Traditional Later with U.S. Launch of Skins
Last week, MTV premiered Skins — an Americanized version of the acclaimed British teen drama — and while networks tend …
CEOs on Twitter – Good for the Brand or an Unnecessary Move?
While some CEOs jumped on the bandwagon from the onset seeing the benefits of the social platform, others are more …
The Value of Trusted Leadership
Text 100’s CEO Aedhmar Hynes recently posted on the Arthur Page Society’s Page Turner blog about the topic of trust …
Case Study: Barbie Launches New Career and Turns to Social Media to Promote
Mattel’s iconic Barbie doll has launched a new career as a videographer and being the savvy diva she is, turned …
I’m a Planned Impulse Shopper & I Love Target
It’s me again! Back for round two in my BDI series! Next up on the list is another of my …
It All Started with Britney Spears
I’m celebrating my FIVE year anniversary at Text 100 (yay me!) by writing a series of blog posts on this …
