Gayle is an Account Executive in Text 100’s New York City office, primarily serving the consumer side of the agency. She currently helps drive media outreach initiatives for such brands as MTV/VH1, Lenovo and AMC Networks, supporting both traditional and digital/creative strategy. Prior to her immersion in entertainment and consumer-driven PR, Gayle worked in the B2B/real estate space, ghostwriting articles and supporting marketing efforts for such brands as Coldwell Banker Residential Brokerage and Lee & Associates. She studied communication at the University of California, Santa Barbara.