Personal Brands: Should Your Organization Reward or Fear Them?
I capped my time at South by Southwest with one last panel, Media Tomorrow: The Message is the Messenger, focused …
Recent Posts
Brands As Publishers – The Debate Continues
At my favorite panel thus far at SXSW “Brave New World: Debating Brands’ Role as Publishers,” moderator Tom Ashbrook of …
Yes, Social Is Working – The Power of Anecdotal Business Results
I was one of the lucky ones who got a seat at the “Marketing Budgets Have Gone Social – Is …
SXSW Panel: You’ve Built a Social Network, Now What?
At SXSW Music on Wednesday, March 16 at 12:30 pm, Dan Scheinman, SVP and GM of the Cisco Media Solutions …
Text 100 Heads to SXSW Interactive
From my snow-covered vantage point it’s hard to believe that it’s almost time for South by Southwest Interactive. Next week …
Tool Time: Salesforce Chatter Goes Freemium
At Salesforce’s annual Dreamforce conference, the company unveiled a free version of Chatter, its internal social collaboration tool. Chatter uses a …
Quora – Social Media’s Latest Darling
While MySpace pushes its redesign and Facebook flaunts mobile enhancements, there’s a new social site getting buzz – Quora.com. The …
Global Social Media Snapshot: What’s Hot (and What’s Not) in 2010?
As we enter a new decade undoubtedly full of hyped trends, disruptive platforms and outrageous applications, we asked our experts …
Looking for a New Year’s Resolution? Breathe new life into your blog with video
One suggestion we’ve offered repeatedly over the past year is to use more video as part of your PR and …
The Key to Social Media Strategy Development for Crisis Comms? A Mind Map
Carolina Noguera Binstadt’s recent post about former GM CEO Fritz Henderson’s daughter’s profanity-laced tirade on GM’s Facebook fan page got …
Measuring Success: Is it Time to Quit Your Corporate Blog?
It’s a common scenario: you’ve put a lot of time and effort into the strategy and design of a corporate …
Could Social Media Have Strengthened the Flight #3407 Response?
Last week at the PRSA 2009 Northeast District Conference, I attended a packed session where the crisis comms team for …
Q&A: Shattering PR Stereotypes with One of PRSourceCode’s Top Tech Pr Pros
This week, Text 100’s own Julia Graham was named a Top Tech PR Pro in PRSourceCode’s annual Top Tech Communicators …
Does Your Brand Need an iPhone App?
Many companies with a Twitter account and a Facebook fan page are already looking for “the next big thing.” As a result, we’re getting a lot of interest from …
