Recent Posts

Flipping the switch: Taking the online relationship offline

The proliferation of social networking sites has undoubtedly increased the number of connections and interactions we have with friends and …

Succeeding with Video and Live Streaming

A few weeks ago we discussed the announcement of YouTube Live and the opportunities live streamed video content opened for …

Live From YouTube!

With more than two billion video views each day, not only is YouTube the second largest search engine, but viewership …

Digital President: How the Government is Using Social Media

If you were one of the most talked about figures in the media, how would you make a major announcement? …

HP Study Shows Mainstream Media Influences, Social Media Amplifies

Following up on Text 100 SVP David Bailey’s recent Hypertext post about the results of a Hewlett-Packard study on how …

What Not to do with Hashtags – The Kenneth Cole Debacle

Twitter is known for being a medium that allows users to share information with a large number of people instantly, …