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Google Glass & the Future of Communications

Posted on June 14, 2013 by James Mignano

Google Glass represents extreme innovation in the technology space.  While it shouldn't have immediate revolutionary impact on public relations practices in the very near future, it further validates the digital trend that we have recently been riding.  If there is a key takeaway for PR professionals to note about Google Glass and the accompanying pending mobile apps announced at the recent I/O ...More

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This is NOT My Fathead: Real-Time Engagement at Its Best

Posted on June 12, 2013 by Brian Carnevale

No football fan is mixing up Tom Brady and Tim Tebow -- Three time Super Bowl winner vs. unemployed special teamer (at least until earlier this week).   Beautiful spirals cutting through the defense vs. wobbly ducks falling incomplete.   Gisele Bundchen vs. I’ll wait until marriage, thank you.  God, that guy is good vs. don’t use the Lord’s name in vain. But don’t tell that to ...More

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The Real Power of Emoticons for Communication

Posted on June 10, 2013 by Manuela Tuveri

How many times have you failed in searching for the right symbol to convey your thoughts in a blog post, email, Facebook comment, or in a Tweet…? I sometimes am not sure if I am able to find the right emoticon; maybe because it does not exist or because I am not sure about what I feel and want to share. According to historians, the first modern emoticons was used by Abraham Lincoln in a speech h ...More

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Tumblr Was Acquired By Yahoo! So Now What?

Posted on June 5, 2013 by Alison Thompson

The other week Yahoo! CEO Marissa Mayer confirmed the rumors (and fears of Tumblr and microblogging purists) that have been circulating for months – the company plans to acquire Tumblr for $1.1 billion in a deal that is expected to close in the second half of 2013. I don’t know about you, but I tend to be pretty cautious of messages from large companies who start the second sentence (and the s ...More

The Future of News Media from Financial Times CEO, John Ridding

The Future of News Media from Financial Times CEO, John Ridding

Posted on June 5, 2013 by Jennifer Lambourne

More than half of print advertising revenue for newspapers has disappeared over the past decade, and the advent of citizen journalism and a new digital landscape has left many publications struggling to catch up. Yet this year, it is not only the Financial Times’ 125 year anniversary, but also the first year content revenue will overtake advertising revenue for the publication. At a recent br ...More

Boston PRoud

Boston PR Community Joins Forces for ‘Boston PRoud’

Posted on June 4, 2013 by Katherine Mather

As my colleague Ken Peters so very eloquently explained in his post earlier this month, the April 15th Boston Marathon bombings physically and emotionally devastated thousands of people across this city and state. But through the heartache we experienced (and many continue to experience), the people of Boston, Massachusetts and New England found a renewed sense of spirit and pride in this great ci ...More

relationship fail

Part I: Top 10 Reasons Client/Agency Relationships Fail: The Client’s Perspective

Posted on June 4, 2013 by Text100

Given the stress that changing PR agencies causes on both sides of the client/agency equation, you’d think we would spend a lot of time figuring out how to stop relationships disintegrating, right? As it happens, I’m presenting on this topic at the upcoming PRSA Conference in Philadelphia. In a bid to fast-track my research for the presentation, I polled in-house PR team leaders who att ...More

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