Succeeding with Video and Live Streaming

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A few weeks ago we discussed the announcement of YouTube Live and the opportunities live streamed video content opened for brands already using YouTube. Coupled with the video streaming records set by the Royal Wedding, it’s clear that video is more popular and more effective than ever – if done right. We caught up with Mitchell Linden, VP of Business Development for Beyond (Text 100′s sister agency) and video expert to get his take on the explosive growth of video as a communications tool and the things brands should keep in mind when creating video content.

Now, without further ado, here’s the video… about video!