Blogs and other forms of peer media are dramatically changing the landscape in which every company operates. To succeed in this new environment, businesses must take an active part in the online discussions that are most relevant to them - discussions that are often occurring independent of their involvement.

Text 100's peer media services help clients identify, prioritize and engage in online discussions that impact their businesses most.

Specific peer media services include:

• Peer media educational workshop for PR teams
• Peer media monitoring and measurement
• Peer media crisis counsel
• Peer media policy counsel

HYPERtext articles on peer media:

• The Blogosphere Revealed: First Steps to a Safe and Successful Blog
• Joining the Conversation: A Perspective on Peer Media
• A Look at Top Blogging Tools for Corporates
• The B List: Our Favorite Blogs About Peer Media and Blogging
• The B List Part Two: Our Favority Blogs on Our Favorite Blogs About Technology, Culture and Innovation

Kick-off Address:

• Peer media roundtable discussion, Munich,Germany, 21/2/06

For more information about Text 100's peer media relations, please contact Sherrie Weldon at 212-871-5173.