Digital Index: Consumer Electronics in APAC
What information and channels influence
Asian consumers’ buying decisions?
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Posted on December 09, 2013 by Birgit Heinold
Last month, Arthur W. Page Society held its first Insight Forum in Munich, at Allianz SE close to the English Garden. Nearly 40 leading communications professionals from international corporations and agencies attended the event to network and to discuss the challenges and opportunities in the communications ...More
Posted on December 04, 2013 by Edward Qian
Weibo is like the Chinese version of Twitter paired with some Facebook functions. Some regard it as the most influential social media platform in China. Although communication strategies for corporate Weibo have been widely discussed, most of the reviews and discussion focus on the running of Weibo for B2C. T ...More
Posted on December 02, 2013 by Laura Mossteller
Technology is pushing us towards a digital world where everything happens instantly and in a pixel-perfect medium. As a designer whose work almost exclusively ends up in this computerized realm, it’s easy for me to jump straight to my trusty keyboard and mouse, open up multiple Adobe software programs and d ...More
Text100’s Digital Consumer Electronics index finds an omni-channel approach is key with online and bricks and mortar still highly valued by APAC consumers Sydney, 25 November 2013 – Two in every three Asia-Pacific shoppers has already done extensive research and decided which brand of consumer electronics produ ...More
Sydney, Australia, 23 September 2013 — Text100 APAC took home two Gold trophies at the 2013 Asia-Pacific SABRE awards overnight. The APAC Lenovo team won the Regional award for their work in Elevating Lenovo’s Corporate Image, while Text100 Australia topped the Technology Industry B2B category for its Truth Behind the Trends campaign for IBM Australia. Commenting on the award, Der ...More
The first index on influencers in politics, science, industry, and NGOs based on their Internet presence/ Germany’s environmental minister top of the list / most popular keyword is “Energiewende” (transformation of the energy sector) June 4, 2013, Munich, Germany — Text100 has just presented the ...More